Hello,

I drive scalable, UX-led, human-centered solutions across enterprise and digital platforms.
I combine design leadership with creative direction, ensuring every product and campaign balances usability, storytelling, and measurable outcomes.

I have strong design background with excellent technical knowledge, having worked as a Project Engineer at Facebook, Senior UI/UX designer at CITI bank, Art Director at Ogilvy, and Digital Marketing Producer at Haworth Inc

CITI Bank

Mobile APP

User experience & User interface design

Haworth APAC

Web applications

UI/UX design, Animation & Application development

IBM

SmartCloud Campaign

Art directing IBM’s smart cloud campaign during 2010’s. 

Interactive animations and display ads for major portals. 

Haworth Inc

Storyboard & Production

Script and story board development.

Shooting and post production of digital shorts. 

BRANDING

Corporate Identity

Branding and logo creation for corporate and SME’s.